3rd Annual Buffalo Creek Shock Sox AMA Pro-Am Event Dominated by Josh Demuth
- Nov 18, 2010
"I am very pleased to have K&N Filters continued support for this yearly Pro-Am motocross race," remarked the event co-promoter Shand Garcia. Garcia is the assistant editor of Holeshot Magazine, and it's his company that manufacturers Shock Soxs - the ten second removable fork seal protector. He refers to his Shock Sox as a helmet for your fork seals - you put them on when you ride and take them off when done.
"The K&N Company has been excellent to work with, and has gone above and beyond what we ever expected," continued Garcia. "We strive to provide a great race for the racers that support our event, and it all starts with product sponsorships from companies like K&N. For the third year now, we have been able to put K&N's products directly into the racers/consumers hands... enabling them to get familiar with the great oil and air filters that K&N produces."
"The race was brainstormed between me and the Buffalo Creek MX Park owner, Russell Hobbs," explains Garcia. "Russell and I both have a great passion for watching Pro motocross racers, especially the local talent that need to earn an extra paycheck. Our Inaugural race was held in 2008, and it has seen increased growth at both the racer and spectator turnouts." Garcia says that his and Russell's co-promoter relationship works out really well. Russell is the man behind the track, and he provides an excellent facility and course come race day. While Garcia's role is his company's product, Shock Sox, as the title sponsor, and his deft handling of the sponsorships and promotional side of things. Garcia is also literally the voice of the event, as he does a skillful job of announcing the races. Buffalo Creek MX Park has a combination of red clay and sand, so the Shock Sox product is perfect for riders looking to protect their fork seals. The race is not an invitational, it is open to the public, and is AMA sanctioned, with AMA Pro-Am advancement points awarded for the "A" riders looking to get their Pro license in motocross. "I have had a relationship with K&N Filters for many years through my assistant editor job at Holeshot Magazine," says Garcia. "Thankfully, K&N has been on board with our efforts, and this race from the first year. As I mentioned, Buffalo Creek has diverse soil, so it's a great track to showcase K&N's air filter lineup too." "K&N's support allows the racers in attendance to see just how important air filters can be. Same with the K&N oil filters. We ran practice on Saturday, and prized out oil filters to some of the riders that ran Saturday's practice, that way the racers could actually run the oil filters during Sunday's race. K&N's support allows us to put their product in potentially new customer's hands. Russell Hobbs and I are very thankful to the K&N Company!" Regarding next year's event Garcia says, "As of right now, we have the date set for Sept 24-25, 2011. We have been blessed with great companies such as K&N (and a host of others), and are happy with the way things have gone these past few years. We have appreciated the steady growth, without biting off more that we can chew. So, I can't promise any major changes as of yet, but we have a few things in mind. I would like to once again thank everyone at K&N for their support of our race, as well as everything they do in the Powersports industry!" Find K&N products for your vehicle using the K&N application search then use the K&N dealer search to find a K&N dealer in your part of the world. |
